Small Business Revolution - Main Street

The Small Business Revolution – Main Street is an American reality TV series that premiered in 2016 and is produced by Deluxe - a company well known for its robust solutions and services for small businesses. This unique show aims to breathe new life into American small towns by providing much-needed game-changing renovations and makeover grants to selected local businesses that are struggling to survive.

The show's primary conduit is through its engaging website and its dynamic presentations on YouTube and Hulu. The series takes its viewers on a journey across the country exploring small towns and the challenges they face, while also celebrating the spirit of grit, resilience and community culture that define them.

Amanda Brinkman, a seasoned marketing expert and Deluxe Corporation's CMO, is the powerhouse behind this uplifting project. Alongside co-host and renovation icon Ty Pennington, known for his roles in Extreme Makeover: Home Edition and Trading Spaces, they lead the charge to renovate and deliver fresh perspectives to the selected businesses. Business owners and residents become active participants in this revitalization story that unfolds in a town that’s won the heart of the judges with stories of community spirit and business challenges.

Each season focuses on a different town in America where six small businesses are selected for a grand makeover. The show leverages expert advice, financial guidance and physical renovation to help these businesses thrive, aiming for ripple effects of vitality and economic uplift throughout the mainstreet and wider community. The show also offers an illuminating, behind-the-scenes look into the challenges and triumphs that small business owners face, while helping them succeed against a backdrop of a rapidly changing economy and retail landscape.

Small Business Revolution – Main Street combines elements of competition, business and home-improvement reality genres. But more importantly, it showcases real-life stories from a variety of industries - from diners to barber shops, to canoe makers and retail stores. They all share the common struggle of maintaining profitability in a society that too often overlooks the significance and worth of small local businesses. Viewers are sure to be taken on an emotional rollercoaster, becoming deeply attached to the business owners and their personal stories of courage, resilience and tenacity.

This show is as much about the community as it is about the businesses. As the season unfolds, we see how these revitalized businesses bring about a positive change in the community, inspiring a sense of pride, engagement, and helping to refuel local economies.

One of the show’s central themes is the importance of supporting local economies, and it serves as a vivid reminder of the critical role small businesses play in our daily lives and in the vitality of America’s economy. It tells a story of unity, triumph, and the indomitable American entrepreneurial spirit.

Beside the main draw of the series – revamping struggling businesses – the show also depicts the broader storyline of the chosen town's history, its ups and downs, and the strengthening of emotional bonds and community connections that unfold with the transformations.

Its raw, emotional, and sometimes tear-jerking narratives depict the intense affection business owners have for their work, their personal sacrifices, and their persistent efforts to keep their dreams alive despite the odds. Each episode, chock-full of heart and soul, serves as a testament to their tenacity and determination.

The Small Business Revolution - Main Street delivers inspiration and meaningful investment to the chosen town’s heart and soul - its Main Street. From connecting the community to creating jobs and mentoring people to serve consumers better, the transformations that arise from this show offer hope and reveal the true potential of small-town America.

In conclusion, Small Business Revolution - Main Street is not just a reality show. It’s a powerful revitalization project that acts as a tribute to the resilience of small towns and the businesses that define them. It's a recognition of the integral role that small businesses play in the fabric of the American economy, and it serves as a rallying call for every community and every small business to embrace the power of innovation, rejuvenation, and entrepreneurial spirit in their quest for success.