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The Call to Business

The Call to Business poster

The Call to Business

NR105

Where to Watch The Call to Business

The Call to Business is an insightful documentary film that explores the increasing evidence of a coming transformation in the world of business. The film attempts to go beyond the conventional understanding of businesses as mere profit-making entities, and delves into the deeper purpose and potential of the business world as a force for positive change and a platform for expressing Christian faith.

The Call to Business is a multi-part series released as a feature-length standalone piece. The film is centered on the compelling intimacy and thought-provoking interviews of Christian business leaders across the globe who have internalized their faith as a deeper motivation for their business ventures. These interviews are presented in an engaging narrative style, giving the audience a unique perspective on how organizations can be driven by something much more profound than profit.

The film profiles several leaders who have integrated their faith into their businesses, striving not just for financial success but for a deeper, spiritually driven purpose—putting their faith into action. It delves into their journey towards realigning their business goals and activities with their profound spiritual beliefs which involves servicing their employees, communities, and environment while still gracing the fast-paced competitive business landscape.

The central theme of The Call to Business is its emphasis on the concept of "business as mission"—the idea of using business as a tool for spiritual influence and service. It identifies the potential of a business to serve as a platform where Christian values can be both practiced and promoted. It seeks to underline how faith-driven entrepreneurs can turn their businesses into a force for good in the world, touching upon subjects like economic justice, poverty alleviation, fair trade, among others.

The film’s visual aspects, including its on-the-ground videography, are designed to give audiences the feeling that they are experiencing the journey alongside the film's subjects. It showcases the stark contrast between the hustle and bustle of bustling factories and corporate boardrooms compared to the tranquillity of churches and faith assemblies. The film’s director explores the question of how such contrasting backgrounds can come together under the umbrella of faith.

However, The Call to Business does not dismiss the importance of financial success. While it vouches for a business model passionate about serving others and ensuring ethical practices, it also emphasizes the need for sustainable profit. The film succinctly establishes that profit can serve as the lifeblood for any business that is committed to fulfilling its role as the steward of resources, consumer need and community development.

The film opens the door for thought-provoking questions about corporate culture, the role faith can play in it, and how businesses could evolve in the future. It addresses issues of morality within the business sector, and offers a perspective on how faith-driven entrepreneurs can bring transformation within the commercial world.

The Call to Business uniquely explores the intertwining of faith and commerce, showcasing inspiring real-life anecdotes of leaders who seek to follow a path of righteousness within their business practices, without compromising on their bottom line. This makes the documentary a riveting watch not only for business enthusiasts and entrepreneurs but also for economists, faith leaders, social thinkers, and indeed, anyone curious about the evolving landscape of business in the world.

In a nutshell, The Call to Business is a gripping documentary that treats business not just as a platform for wealth creation, but as an opportunity for demonstrating moral obligations and spiritual beliefs. By challenging the traditional paradigm of what constitutes business success, the film offers a fresh perspective on how business can be seen as a calling or vocation, driven by a higher purpose.

NR105
Director
Roy Petersen
Genres
Documentary