
The Blue Factory

The Blue Factory
Where to Watch The Blue Factory

In the early 90's Italian businessman Romano Artioli committed to revive the legendary Bugatti Automobile brand to create the most prestigious and technological supercar of those days. He summoned an exceptional team of engineers and technicians, conceiving a new futuristic factory in Campogalliano, near Modena, the heart of the Italian 'Motor Valley'. His venture starts auspiciously and the new car, named EB 110 in honor of Ettore Bugatti, the founder of the brand, is unveiled with great fanfare in Paris during September 1992. Over 200 technicians were employed in the factory, excited and proud for this pioneering enterprise, unmatched in the history of motoring. While many showings of the car are promoted all around the world, Artioli's wide creativity ranges across the board, from design and fashion branding to partnerships with the best manufacturers/suppliers of the time (Michelin, BBS, Aerospaciale, Nakamici, ...). But, shortly after the presentation of the second car prototype E
