A Love in Times of Selfies is a charming, Argentine romantic comedy film which brilliantly encapsulates the millennial generation's love affair with technology and social media, as well as its implication in today's relationships and human interactions. This film beautifully intertwines the themes of romance, comedy, and sardonic scrutiny of social media. Directed by Emiliano Gareca, the film features a diverse cast including Martin Bossi, Maria Zamarbide, Manuel Wirzt, Roberto Carnaghi, Luis Rubio, and Jorge Crivelli.

"A Love in Times of Selfies” revolves around Ulises (Martin Bossi), a cab driver who enjoys his lackadaisical lifestyle. He thrives in the social media-crazed world being the perpetual online prankster, often posting themed selfies that show his sense of humor. Ulises is a simple man in a world that's rapidly losing its simplicity.

As fate would have it, Ulises shares a ride with Eva (Maria Zamarbide), a famous and ambitious fashion blogger with an affinity for the digitized world of likes, followers and sponsored posts. Eva, consumed by the pressure of her online presence and personal branding, finds herself drawn towards Ulises’s carefree, online antics and real-life simplicity.

Conversely, Ulises is captivated by Eva's personality - her utter dedication to her career, her ambition and her unapologetic embrace of the digital era. He appreciates her online persona, but is more attracted to the human behind the constant updates, filters, and emojis.

This accidental meeting spirals into a complex cycle of attractions and distractions. The gap between their lifestyles fuels dramatic tension and humour, creating a chemistry that keeps the audience hitting 'like.' The movie thus discusses the dichotomy between a life lived online and offline and how love bridges this seemingly difficult gap.

"A Love in Times of Selfies" carries a wonderfully humorous undertone throughout its narrative. Roberto Carnaghi and Luis Rubio deliver memorable performances as Ulises' father and best friend, respectively. The duo contributes a mixture of sage wisdom and comic relief to the storyline to make the film engaging and balanced for the audience.

Manuel Wirzt as Eva's ambitious manager alongside Jorge Crivelli as her demanding boss contribute to comprehend the complexity and demands of digital popularity. Their performances amplify the constant pressure digital influencers often face to maintain and multiply their follower counts.

The romantic comedy hinges from the ironic twist of a modern love story in an age where social media plays the unlikely cupid. It lays bare the numerous connotations of 'likes,' the weight of online validation, and how a selfie can be more than just a superficial snapshot.

Director Emiliano Gareca makes a charismatic exploration through the digital landscape, revealing how social media has evolved from being a networking platform to an emotional life of its own. The director reflects on the difference between the real and digital selves, making a modern comment on a highly relatable topic. The film brings a fresh, thought-provoking perspective poking fun at societal norms while remaining sensitive to its implications.

From a technical standpoint, the film excels in its visual appeal as well. The cinematography plays a significant role in setting the ambiance, from the soft, romantic hues for the poignant moments to the vibrant, upbeat colors to highlight the urban chaos filled with social media symbols.

The film originally delivered its liveliness and humor in Spanish, but subtitles have ensured it reaches a broader audience, leaving an imprint on the viewer’s mind and sparking conversations about the intersection between love, life, and technology in this era.

In conclusion, "A Love in Times of Selfies" is a timely narrative that humorously explores the age of social media- its impact on relationships, the challenge to differentiate between online and offline personas, and the possibility of finding true love amidst digital chaos. The plot seamlessly blends romance, comedy, and social commentary, making it relatable and appealing to a wide range of audiences, especially the social media savvy generation. One of its greatest strengths is its ability to encourage viewers to critically reflect on their relationship with technology while offering a heartwarming and humorous story. It’s an honest, funny and thought-provoking tale that leaves the audience contemplating on the times we live in, long after the credits roll.